Real Estate is a contact sport, even without physical contact. Today I got sucker punched right in the belly and it hurts.
Friends, whom I trusted almost more than most any of my other friends, to whom I’d sold them their home some 25 years ago called me about three years ago to sell said home. We met, discussed marketing and set up a time line for repairs, improvements and preparations to which a couple months later I got a call that selling the home would be postponed. When postponement time rolled around we again looked at needed repairs and improvements only to have that can kicked out another 6 months. Again we meet to look at it all only to postpone again, and again and again.
Three years later, which was last weekend, I received a message while traveling home from a much needed vacation urgently needing to meet to discuss selling the home. Last Monday I arrive and the painters are there working. They are actually going to sell it, finally after three years of postponements. We set out a schedule for finalizing the preparation, staging, photography and tomorrow we were supposed to meet to finalize price and paperwork.
Today I got an urgent text asking to meet at my office. My first thought was if they are postponing again, as history would have it, why so urgent to meet at office right now? I was available and we decided to meet in 10 minutes.
I arrive, they arrive and we sit down.
Then the least expected words were spoken, “We are going to list our home with another agent.” Gut meet fist, as said fist punches you. I was flabbergasted, speechless.
This is someone I considered a really close friend, someone I trusted emphatically and someone I’ve always deeply respected. This is a friend first, past client second who has referred multiple other people, including their own family members, over the years for whom I’ve always given exceptional service.
Then comes the second punch: “We know that you would give us exceptional service, utmost honest dealings and that you would have our best interest at heart, but we need someone who’s more enthusiastic. Also we want you to know it’s not that the other agent quoted a higher value as you both came in exactly at the same asking price and sales costs, we just need more enthusiasm .”
More enthusiasm? It’s been three years so please give me at least a few days to realize, and believe, you are actually going to sell.
As I walked them to the door of the office and closed the doors behind them the tears started streaming down my cheeks. Two of the people who’ve been two of the biggest cheerleaders in my career and two people whom I’ve always looked up to, trusted and admired didn’t even give me the chance to present what I could do, as the presentation was scheduled for tomorrow, and dismissed me after 3 years of postponements for an agent that they apparently were just introduced.
Am I really that bad at what I do?
My dear co-worker Rocky comforted me as I sobbed and helped me back to reality and encouraged me to at least plead my case to them by calling them to convey that no one other agent could better care and represent them with any more enthusiasm than I could because I did love and care for them and I really do have their best interest at heart.
I did call to no answer. I left a message.
After I left the office Rocky text me this beautiful statement of encouragement: “I hope she calls. She needs to remember what she loves about you. You absolutely are her best advocate and she needs to be reminded of your heart and your determination to do the very best for her that anyone would be capable of doing. Anybody can be enthusiastic but you can’t fake genuine care.”
Thank you Rocky. I treasure your words. I really do have my client’s best interest at heart. So therefore I’m pretty damn good at what I do.
But damn it hurts.